Fractional CMO

Are you looking for the expertise of a Chief Marketing Officer, but don’t have the financial capability to bring one on full-time?

At DigitalFIRST.us, we offer customized Fractional Chief Marketing Officer services.

A "Fractional CMO" stands for a "fractional Chief Marketing Officer," which means a highly experienced marketing executive who provides strategic marketing guidance to a company on a part-time or contract basis, essentially acting as a company's marketing leader without the commitment of a full-time position; ideal for businesses needing high-level marketing expertise without the cost of a full-time CMO.

As a Fractional Chief Marketing Officer, Russ steps onto your team as a Senior executive-level marketing partner, to help you cultivate and grow your marketing efforts. 

Levels of services include:

• Routinely scheduled calls
• Marketing & advertising planning
• Employee coaching & development
• Brand development
• Community outreach planning
• Pre-built marketing workflows to make work more efficient
• Access to the knowledge of many Media experts (Copywriters, Videographers, Account Managers, PPC Experts, etc.)
• Growth strategy
• Implementation of marketing reporting
• Referral outreach strategy
• And more!

The full-time Chief Marketing Officer's 2025 National Average compensation will range as follows:

Entry Level -  $154,979 - $277,387

Mid-Level -  $226,397 - $404,686

Senior Level -  $304,778 - $545,223

And that's just one element of the total number of team members required to pull off the development and execution of a successful annual marketing strategy for your business.  For a fraction of the cost of a full-time CMO, your business will receive the following services:

Develop comprehensive marketing strategies aligned with business goals

Enhance and maintain brand identity and positioning 

Optimize online presence and implement effective digital campaigns 

Create and execute content plans that engage and convert

Implement data-driven decision-making and performance tracking

Mentor and guide in-house marketing teams for improved performance